Friday, August 29, 2008
Wednesday, August 27, 2008
Saturday, August 23, 2008
Friday, August 22, 2008
Paintball Shot to the Mouth
Some people should never have children.
Idiot Agrees to Take Painball Shot to Throat - Watch more free videos
Idiot Agrees to Take Painball Shot to Throat - Watch more free videos
Thursday, August 21, 2008
Cookie Jar
A song that got stuck in my head today. Gym Class Heroes reminding me of a '90s rap video.
Sunday, August 3, 2008
HULU.com
I don't own a T.V. Haven't in going on two years, and this summer I've got to watch a seeming endless supply of entertainment on HULU.com. Great shows like It's Always Sunny in Philadelphia and Friday Night Lights.
This vehicle works to build up fan bases for shows that five to ten years ago would have been canceled because people just couldn't get on board a show in the middle of the season. It takes time to get to know someone. Like anything there is an advertising arm connected to this entertainment medium, and it is frustrating that I'm just a grad student and not some media buyer.
There is so much potential with online media advertising like HULA because for the first time in forever I can actually remember the advertiser that I watched because I only had to sit through a 30 sec clip. A small price to pay for free streaming video that I can watch on my time.
The potential here is being overlooked though because advertisers simply run the same ad for a company like say Blackberry over and over and over. So in a show that has a runtime of 45 minutes we see the exact same ad four to five times.
Instead, how about someone create a story of three conecting ads. Something that runs parallel to the show, and acts as branded content. Consumers can handle the complexity, and would actually embrace this new approach to the thirty second spot.
Unfortunately I am in school for another year, and now get to watch someone do it first.
hulu.com
This vehicle works to build up fan bases for shows that five to ten years ago would have been canceled because people just couldn't get on board a show in the middle of the season. It takes time to get to know someone. Like anything there is an advertising arm connected to this entertainment medium, and it is frustrating that I'm just a grad student and not some media buyer.
There is so much potential with online media advertising like HULA because for the first time in forever I can actually remember the advertiser that I watched because I only had to sit through a 30 sec clip. A small price to pay for free streaming video that I can watch on my time.
The potential here is being overlooked though because advertisers simply run the same ad for a company like say Blackberry over and over and over. So in a show that has a runtime of 45 minutes we see the exact same ad four to five times.
Instead, how about someone create a story of three conecting ads. Something that runs parallel to the show, and acts as branded content. Consumers can handle the complexity, and would actually embrace this new approach to the thirty second spot.
Unfortunately I am in school for another year, and now get to watch someone do it first.
hulu.com
Wednesday, July 23, 2008
IMAX
Investing in IMAX theaters seems to be a wise choice. It was once told to me that two things do well in a recession, haircuts and movies. The haircut is a cheap feel good, and the movies are an inexpensive escape from reality.
If this economy does slowdown for any serious amount of time investing in these two business segments would be wise. Unfortunately for us there aren't too many publicly traded barber shops, or that would be our first choice. So looking around we see great opportunity and potential in the brand IMAX movie theaters.
IMAX has an established reputation by being in primarily educationally minded places, such as museums. So, there is a great deal of trust by college educated/money makers here that cannot be overlooked.
As travel is limited by high fuel costs communities will begin to embrace small local attractions. It becomes easy for IMAX to do well here because consumers will seek this new movie going experience as bigger titles are rolled out. The Dark Knight was just the beginning. Iron Man II???
Internationally economies around the world are doing better, and have begun to embrace technologies that were isolated in the West.
And good in America too.
The future is coming quick quick folks, and IMAX will do well.
If this economy does slowdown for any serious amount of time investing in these two business segments would be wise. Unfortunately for us there aren't too many publicly traded barber shops, or that would be our first choice. So looking around we see great opportunity and potential in the brand IMAX movie theaters.
IMAX has an established reputation by being in primarily educationally minded places, such as museums. So, there is a great deal of trust by college educated/money makers here that cannot be overlooked.
As travel is limited by high fuel costs communities will begin to embrace small local attractions. It becomes easy for IMAX to do well here because consumers will seek this new movie going experience as bigger titles are rolled out. The Dark Knight was just the beginning. Iron Man II???
Internationally economies around the world are doing better, and have begun to embrace technologies that were isolated in the West.
IMAX Corporation and Hoyts Cinemas Ltd., one of the largest exhibitors in Australia, today announced a joint venture agreement to install four IMAX theatres in the cities of Perth, Melbourne and Sydney. The deal marks the Company's first international joint venture deal featuring the Company's new IMAX digital theatre system and doubles IMAX's footprint in Australia. -Fox Business
And good in America too.
IMAX and Regal signed a partnership agreement in March for 31 IMAX theaters in 20 U.S. markets. - Augusta Chronicle
The future is coming quick quick folks, and IMAX will do well.
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